Deversify develops and commercializes mobile electronic devices that monitor biomarkers for individual health and chronic diseases. Our assignment was to build the brand identity for Deversify and to collaborate as a long-term creative partner, continuously assisting with design and development of their growing product catalog.
We believe that healthcare should be honest and easy to use. However, this does not mean that it should be plain or uninspiring so we developed a design system that embraces a functional aesthetic approach — a visual toolbox that is optimised to enhance the functionality of the product but at the same time aiming to delight the user with a crisp and to the point experience – both when it comes to functionality, digital experience, and industrial design.