Pamela Bellafesta is a well-known stylist who predominantly works with both Swedish and international leading fashion magazines, as well as television. She is represented by the agency Agent Bauer who is specialized in advertising and editorial work.

Together with Per Jörnlöv we defined and designed Pamela Bellafesta's new digital expression. Her portfolio spans from high fashion editorial work for L'Uomo Vogue to commercial shoots for H&M Kids. This body of work is capsulated in a new website along with the identity, which is rooted in Scandinavian minimalism. It serves as a well-structured and distinctive light framework that reduces all distractions and noise and thereby highlights the content.